Our goal is to gain a comprehensive understanding of the user journey—from the moment they land on the client’s website to the specific actions they take. That’s why we conduct an in-depth analysis of their customer journey, on-site behavior, and key metrics such as conversion rates. By evaluating the effectiveness of different advertising channels, user segments, and publishing platforms, we provide valuable insights that help optimize marketing campaigns. Additionally, we focus on refining the conversion path to maximize the efficiency of advertising efforts and increase ROI.”